Monday, 11 May 2009

House of Cards

A new television advert for UK housing and homeless charity Shelter was Developed by American advertisement company Leo Burnett.

quite a long advert its on for 60 seconds and looks like a mixture of 3-D compositing and live action. The advert features houses made of cards collapsing in on themselves while you are passing by on a train. I like this advert even tho you are sat in a moving train it has got a slow pace and I think has a haunting and sinister style it may be due to the tune alot aswell. I think it works really well the cards look very real.

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